Thursday, July 18, 2013

Special Feature:
The 1988 Batman Movie Press Kit

Created back in 1988, this press kit got an early start on building the hype surrounding "Batman". Since the movie was still filming at the time this was created, the kit is more of an elaborate licensing overview rather than your standard film press kit. With most of the attention being put towards creating a coordinated event across multiple platforms, this kit is an amazing look into the creation of "Batmania '89".

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The next portion of the kit features copies of various Batman-related articles. Not really meant for reading due to their quality, these were likely included just to help reinforce the idea that "Batman" was going to be a true event in the public's eyes. (And I love the bit from the Barometer article that says "with or without Nicholson as the Joker"... Thank goodness that little rumor turned out to be true!)

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  1. That became my favorite Batman movie. Michael Keaton is terrific as Batman/Bruce Wayne. He, along with Val Kilmer, George Clooney, and Christian Bale were the modern actors to play The Caped Crusader.

  2. As with Jack Nicholson, Danny DeVito, Michelle Pfeiffer, Tommy Lee Jones, Jim Carrey, Arnold Schwarzenegger, Uma Thurman, Liam Neeson, Cillian Murphy, Heath Ledger, Aaron Eckhardt, Anne Hathaway, Tom Hardy, and Marion Cotilard when they play Batman villains, they co-star with these actors.

  3. And with Robert Whul, Christopher Walken, Nicole Kidman, Katie Holmes, and Maggie Glyllenhal when they play created characters for the Batman movies, they gave out best performances.

  4. That is the best way to promote the film before it was released on June 23, 1989.

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