Thursday, April 22, 2021

Special Feature:
Batman Returns Comic Adaptation
Comic Shop Promotional Kit

The Burton Batman films created quite a fervor for the comic book retailer in the late 80's and early 90's. Check out this promotional kit DC Comics sent out to retailers for the release of the Batman Returns tie-in graphic novels (the Batman Returns Comic Adaptation, "Catwoman: Defiant", & "Penguin: Triumphant"). Included are posted, stickers, bookmarks, shelf talkers, window advertisements, a pop-up display... even ad slicks for your local newspaper and a script for radio spots?!? Can you imagine having this much advertising effort for a comic book today?

001(4)

001(3)

001(2)

001(4)

001(3)

001(2)

001(1)

001

CCF_000115

CCF_000114

CCF_000113

CCF_000112

CCF_000111

CCF_000110

CCF_000109

CCF_000108

CCF_000107

CCF_000106

CCF_000105

1 comment: